May 13 - June 18, 2016

Exhibition Text

COOPER COLE is pleased to present a solo exhibition from Vancouver-based artist Vikky Alexander.

This exhibition reintroduces a selection of photographic works that were completed when Alexander was living in New York in the early nineteen eighties. Moving there from Canada, she became the youngest member of a group of artists that included Barbara Kruger, Sherrie Levine and Richard Prince, who were using photography to demystify codes and systems of representation through appropriation and quotation.

Drawing upon the editorial pages of fashion magazines, Alexander’s primary subject matter consists of generic images of women that are conventionally thought of as beautiful by a patriarchal society. Through a system of cropping, rephotographing, enlarging, repositioning and reorganizing the images, Alexander aims to decontextualize these advertisements in a way to skew the viewers perception of their original intent. These depictions of beauty and grace, along with the artists use of repetition within the formal convention of a rigid minimalist grid, challenge not only the commodification of female imagery in the mass media and the artifice involved in the world of fashion, but also questioning the true meaning of beauty, uniqueness, and individuality.

Vikky Alexander (b. 1959, Victoria, Canada) is a graduate of the Nova Scotia College of Art and Design. She is known for her large scale photo-mural installations and multimedia works that combine photography with sculptural objects. These works foreground a strong interest in the history of architecture, the fields of design and fashion supported by the production of drawing and collage. Her early work informed the movement of Appropriation Art and she is aligned with the Vancouver School. Having exhibited professionally since 1981, Alexander has shown in venues such as The New Museum, Whitney Museum of American Art, New York, DIA Art Foundation, New York; Seattle Art Museum, Seattle, USA; Kunsthalle Bern, Bern, Switzerland; Vancouver Art Gallery, Contemporary Art Gallery, Vancouver, National Gallery of Canada, Ottawa, Canada; Barbican Art Gallery, London, UK; Yokohama Civic Art Gallery, Yokohama, Japan; Taipei Fine Arts Museum, Taipei, Tiawan; amongst others. Her works can be found in the collections of the the Los Angeles Museum of Contemporary Art, Los Angeles, International Center of Photography, New York City, USA; National Gallery of Canada, Ottawa, Canada; and the Deste Foundation, Athens, Greece. Since 1992 Alexander has been professor of photography in the Visual Arts Department at the University of Victoria in Canada. Alexander currently lives and works between Vancouver and Montreal, Canada.

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