Sara Cwynar in Cultured Mag

September 24, 2024

News

With Her Most Ambitious Project Yet, Artist Sara Cwynar Filters Our Capitalist Era Through a $142 Million Status Symbol

By Julia Halperin

“I can’t sleep … Of course I can’t sleep, because there is too much to look at.” So intones the narrator of Sara Cwynar’s Soft Film, 2016. For more than a decade, the Canadian artist has made videos and photographs that explore the ties that bind together capitalism, desire, misogyny, and information overload in the digital age. Her latest film debuts at 52 Walker, David Zwirner’s Tribeca outpost, on Oct. 4. Two years in the making, it is her longest and most ambitious yet.

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